How To Write Legal Web Pages That Land Clients

How To Write Legal Web Pages That Land Clients

How To Write Legal Web Pages That Land Clients   When writing a page for your law firm’s website, you should do so with one goal in mind – to entice a potential client to pick up the phone and make an appointment with one of your fee-earners.  Sounds...

UK Law Firms Need To Start Embracing Podcasts

Do you want a cost-effective, simple way to connect with your existing and prospective clients on a totally different level?  Using a method that will make you stand out from the crowd of other law firms diligently blogging away? Then consider turning some of your...

The Role of Emotion in Legal Copywriting

Recently a client showed me a comparison of two different law firm websites – one was written with emotional language such as ‘we understand’, ’empathy’ and ‘sensitivity’ woven into the content, and the other was composed in a...