UK Law Firms Need To Start Embracing Podcasts

Do you want a cost-effective, simple way to connect with your existing and prospective clients on a totally different level?  Using a method that will make you stand out from the crowd of other law firms diligently blogging away? Then consider turning some of your...

The Role of Emotion in Legal Copywriting

Recently a client showed me a comparison of two different law firm websites – one was written with emotional language such as ‘we understand’, ’empathy’ and ‘sensitivity’ woven into the content, and the other was composed in a...

The Importance of Your Website’s Legal Services Menu

    Many legal firms have the look of their website pretty sorted. It’s not unheard of to invest large amounts of money into making and maintaining a slick website design that captures an audience. Colour schemes run to blue because it’s trustworthy, but not...