Monthly Archives: January 2014

How to use blogs and newsletters in your law firm’s content marketing strategy

In 2014 content marketing will be key to promoting your firm to your clients.  A full 90% of consumers find custom content useful and 78% believe that organisations providing custom content are interested in building good relationships with them (see more interesting

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Why your law firm’s website needs a blog

So you have set up your law firm’s website.  It has well written content for your clients, it is optimised for the search engines and it reflects the right image for of firm. Now you can just carry on with

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Five Reasons Why Your Law Firm Needs Great Web Content

“We don’t need a website, all our work comes from word of mouth”.  “We already have more clients than we can comfortably manage”.  “A website would be nice to have, but I do not have time to organise it”.  “Who

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Using positive language in your sales and marketing material.

Happy New Year everyone.  I hope 2014 is a productive and prosperous year for you. Using positive language to motivate your customers to buy is one of the most important things you can do to increase your sales and retention.

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